Tuesday, September 18, 2012

The Invisible Hand

Pants: William Rast for Target, Shirt: Gap, Shoes: Gazith, Bag: H&M, Watch: Nixon

The New York Times published a fascinating read last week on street fashion and how professional blogging has transformed street style from a pure, commerce-free expression of self to a marketing-based platform for fashion labels to advertise their goods.

A while back, my economist-minded husband taught me about the self-regulating nature of the marketplace. This concept is also known as the Invisible Hand. Essentially, this is the idea that most people will act in their own economic self-interest (i.e., if they can make more money, they will) and while this may seem selfish, greedy and inconsiderate, it is actually this individual ambition which drives change, breeds progression and ultimately benefits society. It seems a strange and sometimes insincere thing that many bloggers receive compensation for wearing certain labels and promoting them on their blogs (read: getting paid to shop). But then, maybe this behavior is only adding to the progression and change that makes our culture so amazing and so great. Does your brain hurt?

1 comment:

Krystal said...

i just read atlas shrugged and it kind of embodies this thinking.. :)